AGHA Melbourne Gift Fair exhibitor Bright Wonders has added Rubbabu to their award winning portfolio.

Rubbabu is a range of eco-friendly sensory toys that are unique, soft, safe and fun. Hand-made in India from 100% natural rubber and coated with high quality nylon flock from Spain, these classic toys with their soft, flexible texture and bright colours are designed for many years of play and learning.

The soft tactile material makes them a wonderful developmental aid for children of all ages including children with special needs. The Rubbabu factory is ICTI-certified as an ethical manufacturer and all toys exceed toy safety standards internationally and in Australia.

The main component of Rubbabu toys is natural rubber. This makes up 97% of the toy. Natural rubber has many wonderful properties. It’s anti-microbial, hypo-allergenic and mildew-resistant. No fillers are added to the pure rubber from the tree. It is beaten until it gets foamy and is then baked into soft toys.

The surface of a Rubbabu toy is soft and velvety which creates a wonderful sensory experience. It provides tactile stimulation that helps develop sense of touch. It also makes Rubbabu toys irresistible and encourages kids to touch, grasp and hold the toy, developing their hand-eye coordination and gross motor skills.

Rubbabu make simple toys and shapes that keep kids engrossed in imaginative play. This open-ended play helps teach important cognitive and social skills like communication and empathy.


Bright Wonders will launch the brand with 18 different toys, providing a good variety across the portfolio including balls, vehicles, educational toys and games.  

With an extensive range of beautiful, durable and unique toys, gifts and games, Rubbabu will be a perfect fit with the rest of our brands and we are excited that they are joining our award winning portfolio of toys.

See the full Bright Wonders range at AGHA Melbourne Gift Fair at Stand 1343. 

AGHA Melbourne Gift Fair | 3-7 August 2019 | Melbourne Convention & Exhibition Centre (MCEC) Doors 9-19.

Registration is essential for free, fast-track entry. Don’t miss out and register online here.