EXHIBITOR FREQUENTLY ASKED QUESTIONS
I’m interested in exhibiting at Sydney Gift Fair, How do I apply?
Apply to exhibit by clicking here and completing the exhibitor expression of interest form. Alternatively, you can contact the AGHA sales team directly at firstname.lastname@example.org to discuss your requirements and eligibility. Payment plans are available which can be discussed during the booking process. As an association, membership is compulsory for all exhibitors.
What are the benefits of being an AGHA Wholesaler Member?
AGHA wholesaler members are entitled to discounted stand space at AGHA Gift Fairs and have access to a wide range of business discounts through our Business Partner program including insurance, legal advice, postage and many more. To join, contact email@example.com or click here for more information.
How can I access my online exhibitor portal account?
You will receive an Online Exhibitor Portal welcome email with a username and password closer to Sydney Gift Fair. To ensure you receive all important communication from AGHA, make sure you add the domain @agha.com.au to your safe/trusted emails list.
When can I set up my stand?
Exhibitor move-in dates for Sydney Gift Fair will be confirmed closer to the commencement of the event.
Can I get early access to set up my stand?
Further information on early access for Sydney Gift Fair 2021 will be available closer to the event, however will require prior approval.
When and where do I collect my exhibitor badges?
Further information on when exhibitor badges will be available for collection for Sydney Gift Fair 2021, will be made available closer to the event. Exhibitor badges are strictly limited to staff working on your stand and are not required during move-in but must be worn at all times during the Gift Fair and during move-out.
How can I secure guaranteed promotion before the Gift Fair?
AGHA offers a range of enhanced buyer exposure packages for purchase. These are strictly limited on a first come, first served basis. You can view the available packages here or contact your account manager to discuss your options.
Do I have power on my stand?
Yes, one 4amp power connection is included in all stand spaces and packages. Additional power outlets are available to order from Harry the Hirer at the exhibitor’s expense.
How many lights do I get with my stand package?
If you have purchased a shell scheme package through AGHA, you will receive 2 x LED spotlights per 9 square metres. However, if you opt to remove your fascia structure from your stand you will only receive 1 x LED arm light as this is a different type of light and is outside the standard package. If unsure whether you have a Shell Scheme Package or not, please review your contract or contact your AGHA Account Manager to confirm.
Is furniture included in my package?
Furniture and shelving is not included in any stand package. These items can be hired from Harry the Hirer, view their website here for inspiration and furniture ranges. You may also consider purchasing your own furniture for your stand, make sure you factor in the cost of freight to and from the show versus the convenience of hiring.
Will there be trolleys and pallet jacks available during move-in and move-out?
AGHA pay for your pallet jack use however trolleys are not provided. Gaffney’s are contracted by AGHA to supply pallet jacks and provide a forklift service from TBD.
Can I get help creating my quarter page advertisement and who do I submit to?
Exhibitors can request design assistance for the creation of their quarter page advertisement for a small fee of $60.00. Submit your request for assistance or submit your completed artwork to firstname.lastname@example.org To see the required specs, view the Media Kit here.
Am I entitled to free parking?
No, parking is not included in your stand price or package. AGHA sponsored parking is only available to buyers.
What is the best strategy for collecting customer details at the Gift Fair?
Many exhibitors opt to hire an InfoTracker scanner or app to scan visitor badges. Our registration company, InfoSalons offer scanners for hire. Alternatively, if you wish to seek your own supplier. If you do this please ensure your scanner can read 2D barcodes. If you do not have the budget for this or are not confident with technology, you may prefer to create a form that buyers who visit your stand can fill out to leave their details. It is important to capture as much customer data as possible on site that you can follow up on post Gift Fair.
How do I get people to my stand?
Ensure you reach out to your existing customer database, as well as any prospective customers in the lead up to the Gift Fair to let them know you will have a presence at the Gift Fair. Add a link to your website, so it is easy for them to register to attend.
Utilise the e-tools and exhibitor checklist provided, and also reach out to the AGHA Marketing team for tips and advice. Information and ideas for marketing your stand are available on the Online Exhibitor Portal.
Remember to bring marketing collateral with you to the Gift Fair, which you are able to give buyers to take-away to ensure they remember you. This can include price lists and brouchures.
In addition, showcase any newly launched product or ranges on your stand and make these clearly visible to buyers. Prior to the Gift Fair, also communicate this to your database of existing customers to give them a reason to attend and visit your stand to see these in person, as buyers are always looking for new and unique product.
Avoid sitting at your stand and using your phone. Smile and greet every buyer that visits your stand.
Finally, you are in charge of your own marketing initiatives. Be active on various digital platforms before, during and after Melbourne Gift Fair including social media to ensure that you reach as many people as possible to maximise your foot traffic.
What are some tips on planning my stand design?
Consider what stand package best suits your individual requirements and budget. You can purchase a shell scheme package with walls, power, lights carpet and a fascia sign or you can select space only and have a custom stand build by our preferred display contractor, Harry the Hirer or a contractor of your choice.
Lighting is crucial for the best possible display of your products.
Line your stand walls or floor with something interesting that will catch the eyes of prospective buyers. For example signage or wallpaper.
Creating the perfect balance of product versus open space is crucial. You want your stand to be open enough to attract buyers but you also want to have enough product to showcase your range. Don’t create barriers to the entry of your stand
Visual merchandising is essential. Make sure your stand is presented professionally and logically. Style your ranges and consider using props to enhance your products.
Can I bring food and drink into the exhibition halls?
Exhibitors may bring food and drink into the halls for their own consumption only. There will be select cafés/kiosks open during move-in and move-out if required. Alcohol is not allowed to be brought into the venue under any circumstances as Sydney Showgrounds is a licensed premises.
Are cash sales permitted at the event?
As a trade only event, cash sales are strictly prohibited at Sydney Gift Fair. An exception is made for the last hour on the last day of trading for exhibitors to sell samples only, assisting in the return of freight. Receipts to prove proof of purchase will need to be presented to security upon exit. Product will not be able to be removed from the venue prior to this time without the written approval of the organisers. This is to maintain the trade environment and avoid potential theft.
Are Masterclasses at Melbourne Gift Fair relevant for exhibitors to attend?
The Masterclass Series organised by AGHA is relevant for any business owner and is free for both exhibitors and buyers to attend.
My products are manufactured in Australia, How do I apply to use the official Australian Made logo?
To make an application to use the Australian Made logo, you can complete the online request form here. Strict criteria govern the use of the logo. And fees apply. For more information visit australianmade.com.au
What happens if I can no longer exhibit at an upcoming AGHA Gift Fair?
Once you have signed and returned your contact, it is a contractual agreement that you will attend the Gift Fair and occupy the exhibition space purchased. Cancellation fees will apply to all cancellations as per your agreement. Please contact your account manager to discuss any cancellation requests.
I have a question that hasn’t been covered here, who can I ask?
Please contact the AGHA head office on (02) 9763 3222, and ask to speak with your account manager where they will be happy to answer any of your questions!